A plan for the skillful overall conduct of company operations, or a sector of it, toward the achievement of a specific goal or result. This is planning that is done at the level of the senior executives, as it must be done from an overview of the broad existing situation if it is to be effective. It is the central strategy worked out at the top which, like an umbrella, covers the activities of the divisions and departments below it.
Derivation: In military terms, strategic planning concerns the overall conduct of a war or a sector of it. Below strategic planning one has tactical. There is a very, very great difference between a strategic plan and a tactical plan. While tactical planning is used to win an engagement, strategic planning is used to win the full campaign.
EXAMPLE:
The strategic plan was clear about what needs to be done.
